Down in beautiful New Zealand they have a very easy paced lifestyle. It's clean, it's spacious, it's pure. Maybe it's this chilled out lifestyle that contributed to the Kiwis only just launching the new version of the Ambient Lounge website - featuring the ground-breaking gold class range - just this August 2011.

Finally our Kiwi customers can order from the local Auckland based distributor both online and at boutique retail locations. Designer bean bags really suit the Kiwis. Whether they are chilling out on their balcony's or boats or just in their backyard they are generally revelling in the great outdoors. Why wouldn't they with some of the world's most untouched scenery? When the winter sets in it can get cold out in Aeoteorea ... so snuggle up on a butterfly sofa with a premium warm fabric and a fireplace and it couldn't get any cozier. With such a lot of space out there, better to fill your place with premium bean bag furniture. Watch the All Black hammer the Aussies at rugby and have a beer with all your mates in true style.

For all you Kiwis please check out the new website on www.ambientlounge.co.nz or call the NZ office toll free on 0800 LOUNGE (0800 568 643). They'll be happy to help.

The Wikipdia defines a Sitzsack as " Ein Sitzsack ist ein Sitzmöbel . Er besteht aus einer Hülle aus weichem Material (etwa Leder oder Stoff) und einer Füllung aus Schaumpolystyrol -Kügelchen oder Schaumpolystyrol . Hierdurch kann er seine Form an die Person anpassen, die auf ihm sitzt.

Does that make sense to you? Nah.... Us either .... But one thing that we do know is that Germans, despite their famed intense industriousness, love bean bags as furniture more than almost any other country. From Berlin to Dusseldorf, the Sitzsack is king in German households and it has become particularly the furniture of choice of its millions of University students. With German apartments of larger size on average, floorboards and high ceilings - it's little wonder why bean bags are highly suitable to that environment. The fact that premium 'structured' bean bags are much more affordable than traditional furniture makes them a great alternative, now that we have made them with highest quality fabrics.

Whether watching Lucas Pololski firing another goal past England or chilling out in one of their city 'beach bars' Germans love to lounge around and they also appreciate great quality products and workmanship. That's why it's fantastic news that Ambient Lounge Germany is about to launch their new European website and stores that will cater for quality furniture shoppers in Germany, Austria, Switzerland and some regions of Holland.

Achtung comfort lovers! The new look www.ambientlounge.eu German-based website coming soon.

(Below pictured a Scene from HouseDerKunst in Germany. Revelllers enjoy lounging on Ambient Lounge bean bags)

The Ambient Lounge group continues to innovate and set the bar higher for bean bag furniture. Once the maligned sacco (invented in Italy in the 1960's) was not taken seriously as furniture, largely because of the poor quality fabrics and lack of support and stability. Ambient Lounge have re-written the rules with bean bags of shape, form and beautiful boutique fabrics.

Comparing Ambient Lounge with traditional bean bags is the true case of beauty vs beast. 

Introducing a revolution in bean bag furniture ... 
 
At Ambient Lounge® the evolution of bean bag furniture is not only continuing, but escalating at breakneck speed. Their Australian-led design team are creating innovative contemporary bean bag furniture for indoors and outdoors, now famous worldwide. 
 
The new Gold Class range combines high-end fabrics, internal elastics, thick quilting and special multi-bead compartments to keep the form and shape in your bean bag; whilst still retaining the amazing comfort of bead filling. It is the hundreds of internal elastic points that make these bean bags special. Hand made and measured with great precision, these elastics are meticulously designed to give the bean bags structure and offering far superior back support than this type of furniture has done in the past.  Sitting is believing!
 
So much so that at the 2010 Maison Objet trade show in Paris, where they were officially launched, many expert furniture people actually thought they contained an internal structure. The Europeans fell in love with them instantly.
 
Home Cinema Furniture? Can't beat designer bean bags.
 
With technology becoming so affordable now, most contemporary abodes are setting up high class Home Cinema/entertainment areas – so it’s important that we can all enjoy these things in true comfort. The gold Class range allows you to kick back in luxury and replace your more traditional furniture without compromising at all on the style. This type of modern furniture is ideal for contemporary spaces and are favourites with young professionals and families. 
 
For those that always wanted the comforts of bean bags but care about aesthetics – the new Gold Class range is for you. Affordable luxury with premium fabrics and finishing, once you own one you may not ever want to sit on traditional lounge furniture again. 
 
This new range only has a very limited stock availability for launch. Email us on info@ambientlounge.com for more info.